Comments on: Word Of Mouse Marketing http://www.userdrivenchange.com/word-of-mouse-marketing?utm_source=rss&utm_medium=rss&utm_campaign=word-of-mouse-marketing Give Them What They Want Mon, 26 Jul 2010 17:15:57 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Carlos del Rio http://www.userdrivenchange.com/word-of-mouse-marketing/comment-page-1#comment-211 Carlos del Rio Sun, 22 Feb 2009 21:40:51 +0000 http://www.100dollarseo.com/?p=366#comment-211 Essentially, you don't use Social Media as marketing. That, I think, is good. I like the interpersonal communications aspects far more than the broadcast elements. Participation is its own value. Social Media should be about the conversation. But, I hear a growing conversation about what Social Media is meant to be. Essentially, you don’t use Social Media as marketing. That, I think, is good. I like the interpersonal communications aspects far more than the broadcast elements.

Participation is its own value. Social Media should be about the conversation. But, I hear a growing conversation about what Social Media is meant to be.

]]> By: MikeTek http://www.userdrivenchange.com/word-of-mouse-marketing/comment-page-1#comment-212 MikeTek Sun, 22 Feb 2009 17:17:17 +0000 http://www.100dollarseo.com/?p=366#comment-212 I haven't been able to nail down my goals in using social media - and in a sense I don't want to. I certainly don't view it as a broadcast medium - at least half the time I use it to see what smart and interesting people are sharing - but it can be just that if you're smart about how you share. For me, social media "kicked in" almost immediately. Not in the way of spreading my story but in participating in the story already in motion. The goal of participating is the experience of participating - circular, I know, but incredibly valuable in my opinion. I haven’t been able to nail down my goals in using social media – and in a sense I don’t want to. I certainly don’t view it as a broadcast medium – at least half the time I use it to see what smart and interesting people are sharing – but it can be just that if you’re smart about how you share.

For me, social media “kicked in” almost immediately. Not in the way of spreading my story but in participating in the story already in motion.

The goal of participating is the experience of participating – circular, I know, but incredibly valuable in my opinion.

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