How Do People Who Want Information Behave?
credit: Nic's Events How can you tie a behavior like researching to analytics metrics? Researching users read your content and look at your pictures—they spend time and look around. They don’t generally make contact, unless they are near a decision. Do you provide enough information that users can go from uninformed to informed in a single visit? What are the signs that you aren’t fulfilling this need? Low conversion High page views High time on-page/on-site These are only ...
