Most of my recent blog attempts have died on the vine so I am going to share with you some of my favorite new and long time resources: Steve Krug presentation on super-cheap usability. I suggest listening to it twice once today and once next week. If you haven't capitalized on at least one of his suggestions in that week you should hire a professional. A wire frame of the ...
Do-it-yourself SEO and other SEO novices often misapply SEO basics in a way that hurts usability. The traffic generated from SEO is wasted if visitors abandon the site because they don’t find it useful-- no matter how high you rank. Let's talk about what can go wrong and how you can avoid it. Keyword stuffing in headers: It is important for SEO to insert keywords in headlines (h-tags) and opening paragraph, but it often detracts ...
credit: nickwheeleroz Always Be Testing leveled a challenge against a very popular concept, Best Practices. What are best practices? A set of commonly employed policies and actions that are know to produce high results in a business vertical or industry. Many people talk about best practices when talking about SEO, Usability and Analytics. There is a trap in there. Yes, there are some ...
Last week I saw an influx of Advanced SEO posts. I think that they are all off the mark in one sense or another. To me they all seem like this guy: What Shimon Sandler thinks is Advance SEO: An Excerpt: “A silo is a vertical page linking ...
photo credit: ANDI2..... In college I had a friend who said "If it's not worth doing, it's not worth doing right." I think that is a moment of genius. He communicates a subtle message -- and it is NOT laziness. It is about priorities. If you have ...
