This post was made Feb 23, 2010 by Carlos del Rio
credit: luc legay Social media is supposed to be a conversation. How do you make a conversation tangible with standard measurements? We would liken it to the term “engagement,” which defines how deep a visitor was on a site regardless of purchase. Typically engagement is measured ...
This post was made Feb 22, 2010 by Carlos del Rio
I am seeing a disturbing trend in web design blogs: the belief that the fold is an obsolete concept. While Paddy Donnelly creates a graphically compelling story line it is ultimately flawed. You cannot presume that you have compelling content; the vast majority of content isn't inherently engaging. I'm going to be blunt. If you believe that the fold doesn't exist you are a lazy designer. Lazy in that you are not following up ...
This post was made Feb 16, 2010 by Jeff Noethen
There are many tools you can use for analysis that you don’t have to buy that will help you become a better analyst. I don't necessarily mean data compilers (other than your head), but rather just using your skills and the skills of some of your peers to help improve your analysis and insight to your company. For usability review [caption id="" align="alignnone" width="220" caption="Image credit: http://www.simpleusability.com/services/usability/testing "] [/caption] If part of ...
This post was made Feb 11, 2010 by Carlos del Rio
I am a lover of Timbuk2. Up to this summer my house had 3 out of the 5 available messenger bag sizes. Alas, my medium bag was stolen. Yesterday I had a longing moment for this beautiful Timbuk2 bag: I wanted to replace the missing bag in my collection immediately, so, I asked @Timbuk2 if I could get a discount if I bought it ...
This post was made Feb 05, 2010 by Jeff Noethen
Been trying to get a post up all day and not liking what I’ve written. So I’ll say this: Who Dat Gonna Beat Dem Saints on Sunday? Not the Colts. Maybe Peyton Manning’s commercials. However more than likely, I hope that Social Media has a big win on Sunday. Many major advertiser have opted to invest in Social Media campaigns that aren’t necessarily taking place on this Sunday, but in general the money that might ...
