This post was made Sep 24, 2009 by Jeff Noethen
photo credit: manfrys Google is powerful - possibly the most powerful website out there today. Its effect on the internet is tremendous. More importantly, it’s affect on how a person uses the internet has been quite interesting. Two ...
This post was made Jun 05, 2009 by Jeff Noethen
Bryan Eisenberg recently wrote a post entitled “How many potential buyers are visiting your website?” In his post, he suggests that once you filter out the 3% of visitors who convert, the remaining 97% can be divided into two groups: potential buyers and disqualified traffic. I agree wholeheartedly with this posture. He also states that you should be able to decipher from your marketing ...
This post was made May 14, 2009 by Jeff Noethen
I was joking with someone the other day that Web 2.0 or social web could be a modern version of the Greek god/goddess system. Before you laugh this off, think about how much we revere certain websites. Granted there’s probably not a 100% consensus on which site equates to which god(dess), here’s my stab at it. I will address two major points first: I include Google in social web, simply because a) one uses ...
This post was made May 07, 2009 by Jeff Noethen
Billions of dollars are spent on advertising on television and online each year. There are plenty of other forms of marketing but these two media are now the two largest forms of media in terms of dollars spent. From any of these types of marketing, you can always get some form of a viral effect. This blog is focused on television commercials today and their 'viral effect' and how some companies are great at this ...
This post was made Apr 24, 2009 by Jeff Noethen
Last week Google launched a new product entitled Google Me. It is billed as a way to help you to control what people can see if they type your name into Google. Really though, as referenced in this article, it’s mostly just another way for Google to harvest personal information. I'd like to expand upon this article: now they will be able to ...
