11 key things to become a better Web Analyst
This post was made Feb 27, 2009 by Jeff Noethen
Inspiration To Change
This post was made Feb 25, 2009 by Carlos del Rio
There are a handful of authors who have inspired our book and concepts. In no particular order: Avinash Kaushik -- Avinash authored a foundational book on analytics Web Analytics: An Hour a Day and maintains an analytics blog. His blog, or his book, is a good place to start your exploration of your site analytics. He is a supporter of paired metrics, like we ...
What is User Driven Change?
This post was made Feb 21, 2009 by Carlos del Rio
Your user data is the key to telling whether you have an effective experience for your customers or whether you need to make changes. You can utilize this data to influence design decisions and provide feedback for your designers in order to create a better experience for your visitors. Go beyond blind landing page optimization. Learn how to make intelligent testing decisions from User Driven Change: Give Them What They Want. This book will show you ...
Always Be Testing: A Cookbook For Web Optimizer
This post was made Aug 11, 2008 by Carlos del Rio
credit: mikeautry1 Last week when a copy of Always Be Testing: The Complete Guide to Google Website Optimizer showed up at my door I was excited and intrigued. What exactly do Bryan, Lisa and John have in store for the reader? After reading both Call to Action and Waiting for Your Cat to ...
How Will Millennials Change Your Business?
This post was made May 06, 2008 by Carlos del Rio
photo credit: majamom What is the Internet? A series of tubes? - Sen. Ted Steven For porn? - Avenue Q Widely misused? Where I found my last job Whatever you answer is ok with me. Whether you see it as an informational resource, a way to ...
